In Aaron Dignan’s videos and book, Game Frame, he talks about how cashiers have an active and stimulating learning curve for about 30 days. And then boredom sets in. I recently spoke with Aaron – and we talked about how to engage retail associates beyond those 1st 30 days. We talked about how we could deploy [...]
We’ve established that Serious Games and Simulations get your key differentiation points across to your prospects more effectively than traditional sales methods. But how, when and where are the best times to use Games in the sales process? Here are a couple of examples of processes designed to lead prospects from industry conferences to signed [...]
